Lo Loestrin & Paid Social Activation

Implemented new pixel strategies across multiple Allergan brands (LoLo being one of them) and ran paid social media across Facebook, Instagram, and Snapchat. Pixel strategies can be a bit confusing to digest and can take a while to set-up since you have to really know the website to know how to categorize your events, but once you get the hang of it, it’s all pretty straightforward.